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Search engine optimisation

SEO for Northamptonshire businesses: found on Google, read by AI.

Technical foundations, service pages written for the person searching, a Google Business Profile that works, and the structured data and files that ChatGPT, Gemini and Google’s AI read. Local first, because that is where Northamptonshire businesses win work.

Who it is for
Businesses that are found for their own name but not for what they sell. Trades and service companies who want the map results in their town. Shops whose categories do not rank. Anyone who has paid an SEO retainer and cannot say what it bought. Town pages: Corby, Kettering, Northampton, Wellingborough.
Who you deal with
Chris Moss, founder of CSM Web Design
Chris Moss, founder
Quotes it, designs it, builds it, answers the phone. Twenty years of strategic and technical experience behind every project.

What is included.

01 —

Technical audit first

Crawlability, speed, mobile, indexing, duplicate pages, broken redirects, structured data. Fixed before anything else, because nothing works on a broken foundation.
02 —

A page for every service you want to be found for

Written for the searcher, answering the questions they ring with, with real work shown.
03 —

Local search done properly

Google Business Profile completed and maintained, consistent details everywhere, honest location pages, a plan for reviews.
04 —

Structured data on every page

Organisation, services, FAQs, breadcrumbs, the people behind the business — the map search engines actually read.
05 —

AI-search ready

llms.txt, crawler permissions and clean structured data so ChatGPT, Gemini and Perplexity can verify who you are and cite you.
06 —

Content that earns links

Plain-English articles on the questions your customers ask, which is what both Google and people link to.
07 —

Measured honestly

Search Console and GA4 set up and read. You see queries, rankings, enquiries — not a vanity score.
08 —

No retainer lock-in

SEO at launch is part of the Business and Premium tiers. Ongoing work is month to month under Care+ or Growth.

Prices, before you enquire.

Starting prices, fixed in writing before work begins and spread over three stages. Care plans are month to month.

With a new site

Included
Keyword research, on-page SEO and a local page in Business; an extended programme in Premium.

Care+

£75/mo
Ongoing local SEO maintenance, quarterly review, an hour of changes.

Growth

£250/mo
Active monthly programme: new landing pages, content, reporting call, priority.

Recent work.

Nationwide Payroll website built by CSM Web Design

Nationwide Payroll

Corby
Outsourced payroll — clear service tiers and a strong enquiry form.
StyleSeal — website built by CSM Web Design

StyleSeal

Kettering
Resin bound surfacing specialists — a large site on a managed VPS.
All Events Childcare — website built by CSM Web Design

All Events Childcare

UK-wide
Mobile crèches and event childcare — built to rank and convert quote requests.

Questions.

Technical fixes and a completed Business Profile can show within weeks. Ranking for competitive local terms usually takes three to six months of consistent work. Anyone promising page one in thirty days is guessing or cheating.

No, and nobody honest does. We guarantee the work, show you the measurements, and tell you plainly when something is not worth pursuing.

A growing share of “who should I use” questions are asked of ChatGPT and Google’s AI Overviews. They draw on the same signals as Google plus a few technical files. We include them on every build; they are not a reason to pay anyone extra.

Usually. If it is WordPress, yes. Start with a free review and we will say what we can do with it.

Ready when you are.

Get a fixed quote, or start with a free review of the site you have. Either way you hear from Chris.

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